Level 3 Diploma in Social Media Marketing

The DTI Level 3 Diploma in Digital Marketing is a 120-credit equivalent to two A Levels or Access to HE qualifications.
This qualification has been designed for learners who wish to progress to a digital marketing degree and may not have the traditional entry qualifications usually required.

Grading
Graded with Pass, Merit, and Distinction.
Advanced learner loans available in the UK – See the latest Qualification Catalog here to check if funding is available.
For the progression, routes visit our progression routes page.

Delivery Mode
This qualification can be delivered in the classroom, via distance learning, or blended.

Typical Age

This qualification is designed for learners who are typically aged 16 and above.

Qualifications

For learners who have recently been in education or training the entry profile is likely to include one of the following:

  • 5 or more GCSEs at grades C and above or Grade 4 and above
  • other related level 2 subjects
  • other equivalent international qualifications

Language

For those whom English is not their first language we recommend the following standards of proficiency in English language skills or an approved equivalent for this qualification:

  • IELTs 5.5
  • Common European Framework of Reference (CEFR) B2
  • Cambridge English Advanced (CAE) 162 or above
  • Pearson Test of English (PTE) Academic 42-49
Unit Name Unit Aims Credit
Understanding of social media Introduction to social media, Tools, and Social Media marketing channels 20
Competitor Research Learn about competition, campaigns analysis and strengths 20
Social Media Marketing Tools Advanced knowledge of search engine optimisation and tools 20
Content & Copy writing Learn about blogging channels and how to place content 20
Managing Social Media Campaigns Learn how to create social media marketing campaigns on Facebook, Twitter, and other social media channels. 20
Reporting and Analysis Understanding of reporting and analysis of your marketing 20